Author: Elizabeth Seibert

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Semantic (Voice) Search and What it Means for You

Semantic (Voice) Search and What it Means for You

Online Marketing Comments Off on Semantic (Voice) Search and What it Means for You

If you’ve owned a smartphone since 2013, or bought a Microsoft laptop, then you have a digital assistant at your disposal. “Digital assistants” are today’s tech-term for Siri (iPhones), Alexa (Amazon), Google Now (Android), Cortana (Microsoft), and a growing number of other artificial intelligence gadgets. These programs combine language processing technology, text to speech technology, […]

AMP Conference News: E-Commerce AMP & Mobile SEO

AMP Conference News: E-Commerce AMP & Mobile SEO

Online Marketing,Web Development Comments Off on AMP Conference News: E-Commerce AMP & Mobile SEO

At AMP’s (Accelerated Mobile Pages) conference on March 7, Google announced that China’s premier search engines, Baidu and Sogou, as well as Yahoo Japan will adopt AMP’s platform. Just last year, Google began backing the AMP Project. Since then, Google and other developers cultivated AMP so it is now used on over a billion webpages. […]

What You Need to Know About AMP

What You Need to Know About AMP

Search Engine Optimization,Web Development Comments Off on What You Need to Know About AMP

When Google announced that it would back the AMP (Accelerated Mobile Pages) Project last year, it changed the scope of the mobile publishing. With Google now prioritizing AMP listings in its mobile SERPs, AMP has big implications for SEO and has become a digital marketing tool that developers need to be aware of.   What […]

How to Improve User Experience

How to Improve User Experience

Search Engine Optimization,Web Development Comments Off on How to Improve User Experience

When it comes to converting users, simply having a website, landing page, or blog is no longer enough. Users have so many companies competing for their business that unless you’re selling digestive supplements for indoor parakeets, users can easily decide they don’t want your product. Since a bad website will actually drive away potential sales, […]