Pay-Per-Click

Having identified the intent, interests, and behaviors of the target audiences, we produce a selection of ads, composed of text, images, and animated ads. We then carefully run A/B testing to ensure each element of the content is optimized, ensuring that we always speak to audience members in a manner that will lead them toward conversion, including strong calls-to-action (CTA). We tweak the ads where necessary, taking advantage of any opportunities our continued analysis and reporting have helped us identify, delivering higher returns and an increased level of customer satisfaction.

Our talented website design and development teams utilize the latest technology to build beautiful landing pages (LP) for your products and services. These LPs are designed based on the information our PPC and SEO teams uncovered about the market and the users. Customer behaviors directly inform the design and functionality of the LPs, creating a seamless user experience, increasing the likelihood of conversion and generating a positive impact on brand awareness.

We manage all aspects of the PPC campaign, monitoring budgets, keywords, and ad content so that we can adjust and optimize each of these important elements when we need to. We set up conversion tracking in Google Ads and other PPC platforms to monitor conversions on your website, calculating the success of the campaign. We compile the information gathered into reports that we share regularly with partners, allowing them to make more informed business decisions.