In the last 5 years, the use of video marketing campaigns has increased by 20%. Marketers worldwide are choosing it as the number one marketing tool to increase revenue and brand awareness. Why
In digital marketing, we often talk about the importance of advertising campaigns, content marketing, and SEO. But we rarely talk about design, which is a key component of any solid digital
Like marketing and advertising, the world of public relations (PR) has been transformed by digitalization. Traditionally, PR strategies involved printed coverage in newspapers and magazines as well
In digital marketing, everyone knows that SEO (search engine optimization) is the key to increasing the quality and volume of your website traffic. It's what makes your content stand out in organic
The events of the last year showed all of us how much of an integral part the digital world has become for our everyday lives. We used to think that the world was already heavily digitized when
Now that we are over a year and a half removed from the first reported cases of COVID-19 in the United States, we are looking back at the huge impact that it has had on our relationships, jobs,
After a year of adapting to the new normal, it's safe to say that COVID-19 has forever transformed our world, including the online one — from the way we work to our new consumer habits, a lot has
The web has no shortage of articles and posts listing the many reasons why you need a digital marketing strategy. And you probably already know that having an online strategy was considered important
Today, we live in a world where you can set digital perimeters around physical locations and use those perimeters to take your digital marketing to the next level. This practice is called geofencing,