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You probably didn’t know you needed a strategy for Alexa B2B Marketing Unlike paid search on Google, advertisers currently cannot purchase any real estate for voice search. The way many B2B companies have been able to leverage voice has been through Alexa Skills. What’s an Alexa Skill? Skills are voice driven […]
The post How Should Your Organization Leverage Alexa For B2B Marketing? appeared first on inSegment Digital Marketing Blog.