For the past week, the entire world has been consumed by news about Heartbleed, the massive OpenSSL flaw that has reportedly affected 66% of the World Wide Web, potentially exposing passwords and
MyBlogGuest, a popular guest blogging network, was recently penalized by Google’s webspam team, led by Matt Cutts. Cutts made the announcement over Twitter and published a related piece on his
Content marketing is continuing to become an integral part of any marketer's portfolio. A recent Slideshare presentation created by Marketo informs us that 70% of executives rely more on content now
Former American Merchant and politician John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half”. For many advertisers, this saying
Smart device users may agree that it almost feels like there is an app for everything, but how often can apps help conquer awkward social situations? The latest trend in app culture aims to make
Mobile advertising takes a little bit of time and effort to set up correctly, and a lot of measurement and management to stay relevant. Lots of businesses are questioning whether mobile advertising
As a small business, it is imperative that you optimize your business for search. Where do people go to find things they’re looking for? Google of course. According to a report published at the end
The New York Times published a piece this week detailing the social media strategy of General Motors, and the steps they have taken to gain the trust of their customers after some tragic PR blunders.
It can be a terrifying sight: you log in to your AdWords account, and scroll through to your analytics. Instead of the normal range of highs and lows, there is a valley in the middle of your graph: