I recently hit my one year anniversary at inSegment---and I’ve been feeling all nostalgic about what I’ve learned these past 12 months grinding through the gauntlet of digital marketing lingo,
You have the brand, the right team, product or service, and you are ready for the World Wide Web. It’s time to think about how and where to promote yourself digitally. In the beginning, building
It’s been an exciting year for inSegment. As we wrap up 2018, we are happy to announce we are a recipient of Clutch’s annual global leader awards. This year they announced the Clutch 1000.
The #AMAHigherEd symposium is happening this week and marketers working in higher ed from all across the country have set foot in Florida to attend the 4 day conference while some of us remained in
This is a guest post written by Asi Dayan, Head of Marketing at Oribi. Everybody strives to become fully data-driven to make better-informed decisions, and there are many tools available to help
Whether you work for a multinational corporation or are launching a home-based business, there is one certainty. You want more customers. To do that, you need to get your name in front of people
Our founder and CEO, Alexander Kesler, was recently featured in the latest issue of Information Today. While the full article is available in their print publication, here’s a snippet for you to
When Google announced that it would back the AMP (Accelerated Mobile Pages) Project last year, it changed the scope of the mobile publishing. With Google now prioritizing AMP listings in its mobile
When it comes to converting users, simply having a website, landing page, or blog is no longer enough. Users have so many companies competing for their business that unless you’re selling digestive