inSegment Sponsors A Family Affair

inSegment Sponsors A Family Affair

Online Marketing

Website DesigninSegment was pleased to be in attendance at Housing Families Inc.’s (HFI) 25th Anniversary Gala held on November 16th. HFI is a nonprofit organization dedicated to providing temporary shelter and affordable housing for homeless and low income families.

HFI not only finds housing for their clients but also provides them with the skills that they need to be successful homeowners. They have expanded their services to include individualized support for children and their family members so that each home they help create can be a happy one. Since HFI first started 25 years ago they have helped over 2,400 families in need.

A Family Affair is an annual event held by HFI in an effort to raise funds for the coming year. This event also serves a way to increase awareness of family homelessness, attract new members and lastly build local connections with area businesses and leaders.

inSegment was not only a sponsor at this event but also designed and developed a stand-alone website for the event: Housingfamilies.org/gala. We also provided HFI with a full suite of web marketing services so that they could promote this event in the digital sphere. HFI and inSegment worked very closely during the nine months leading up to the 25th Anniversary Gala in order to make this event a success. On the 16th over 500 people filled the Seaport Boston Hotel to enjoy the high quality food and entertainment that the Gala had to offer. inSegment’s Senior Account Manager Allison Gerlach had this to say: “… it was amazing. The food was great, and Siobhan’s performance was wonderful. The video and acceptance speeches were moving, and really spoke to HFI’s great cause.”

We hope to be a part of this wonderful event again in the future.