Lead Generation
Online Marketing
Strategy

The Ultimate Digital Marketing Gift Guide

9 minute read

by Adrienne Jack and Jordan Wellin

On average, just over half of Americans have already completed their holiday shopping by December 10. If you’re one of the other half who’s struggling to find the motivation, and that statistic stirred up some panic, never fear – we’ve got you covered.

Here at inSegment, we know that to come up with great ideas, we sometimes need a little nudge in the right direction. The same goes for buying gifts during the holiday season. For those of you who have a digital marketer in your life or are planning to treat staff at an awesome agency (hint hint), we’ve put together the average digital marketer’s ultimate Christmas wishlist to give you some inspiration.

Without further ado, here are 10 essentials that make digital marketers’ jobs run smoothly, and the ensuing Christmas gift suggestions that make up the survival kit of their dreams.

1. Fully-Charged Devices

There’s nothing digital about a marketer without them. Since devices are the lifeline of digital marketing, you might consider a gift that keeps them running on the go, such as a battery phone case, like this one by Mophie. Or, as it’s probably not just a phone a digital marketer needs to worry about, an Anker quad-port USB charger would keep everything topped up at once.

2. No Distractions

Sometimes, you just have to buckle down and block out the surrounding distractions to get work done. Most of us turn to music to provide a sort of white noise that helps us focus on the tasks at hand. From a Spotify gift card to some of the best noise-cancelling headphones on the market from Bose, music-related gifts are always a solid bet for the digital marketer in your life.

3. Great Ideas

If they’re in need of inspiration or faced with particularly tough decisions in their job, how about a decision maker that does the work for them? Does it beat flipping a coin? There’s no way to know, but at least it looks more attractive sitting on their desk.

Or, are they trying to get past writer’s block? Prompts is a creative writing app that gives you ideas for what you should be writing about, even if you’re stuck in the middle of a sentence. Plus, it helps to track your daily writing habits. Gift it through the iTunes Store to your favorite content writer.

4. Productivity

So much to do, so little time. Your digital marketing friend can free up some room in their schedule by starting with Snagit, a non-subscription service that lets you capture images and videos right from your computer screen. Plus, you can add notes and stickers to your screenshot to better convey your ideas and comments in an entertaining way. It’s a fun and easy way for someone to communicate with their team, even if they’re working remotely.

With the number of industry-related articles a digital marketer probably has open in their browser, wouldn’t it be nice for them to be able to zoom through them quickly while absorbing all their content? Thanks to Outread, an app that teaches you how to speed-read, they’ll be able to cut through their reading list in no time.

5. Networking Opportunities

While some people might view attending industry conferences as a waste of time and money, we’re not among them. From INBOUND to SXSW and beyond, there’s a conference for every marketer in your life to attend and benefit from.

And while you’re at it, throw in the business card app Camcard for them so they can keep track of all the cool people they met and networked with.

6. Hot Coffee

It’s every marketing professional’s raison d’etre. After all, how else would we be able to do our jobs without caffeine? Keep their coffee or tea fresh for as long as possible with this mug warmer from Mr. Coffee.

7. Desk Accessories

Even though most of us have probably moved on to electronic calendars to keep our lives organized, sometimes you just need to have it in writing. Check out these sticky clock notes for your desk, perfect for digital marketers who need to be reminded of pressing deadlines or upcoming meetings. Plus, they’re much more fun than Google Calendars could ever hope to be.

8. Organizers

While they’re busy keeping their desk organized, a digital marketer could keep the rest of their work-related tasks as simple to manage as possible by using tools like Evernote Premium and 1Password. With Evernote Premium, you can keep track of all your projects and presentations in one place. And at just $49.99 per year, it’s a price worth paying for a more organized, productive work life.

Help someone keep track of all their passwords in one nifty place, thanks to 1Password app for your desktop, which does all the hard work for you so you don’t have to keep looking up what your password is for every site you frequent.

9. Geeky Gadgets

With Chromecast and Chromecast Audio, media consumption has never been so easy and accessible. A digital marketer is likely to need some downtime after a long day of work, so with this, they can sit back and enjoy more movies, TV, and music than they can handle.

A bit more creative, but no less geeky, is Moleskine’s Livescribe Notebook, which enables you to take notes or jot down ideas with a smartpen as they appear directly on your device for easy digital access.

10. Showcase Your Talent

Last, but not least, you can’t get much geekier than this SEO-themed T-shirt, which lets your favorite digital marketer show off his or her skills, no matter how nerdy or indecipherable they appear to the outside world.