Podcasts & Radio Ads

Our copywriters write scripts perfectly designed to resonate with your target audience. Building upon the knowledge our market and competitor research gave us, we use specific messaging – including keywords and relevant phrases – to engage listeners in both a tone and a language they understand. Addressing target audiences correctly is key, as both podcasts and radio can be the only method of communication with certain demographics. When done successfully, your brand will gain credibility with listeners, on top of a wave of new customers.

Our regular and comprehensive analysis of our partners’ radio and podcast advertising campaigns lets us evaluate the effectiveness of each action we take. We use this information to provide our partners with actionable insights, with which we can collectively make better business decisions. Where we identify new opportunities, we adapt and optimize the campaign to take advantage of these opportunities. All of this results in a perpetual audio advertising campaign that delivers a significant ROI, and positions us well with more insights for the next campaign.

As well as ads, we produce, edit, and market podcasts for partners. From planning, writing, and recording, to post-production editing, our team of audio experts creates high-quality, professional-sounding episodes of your podcast. We utilize the content captured and repurpose it into written content, such as blog posts, eBooks, infographics, and social media posts, all to promote the podcast. We then conduct email marketing and paid advertising campaigns, reducing the overall cost of podcast marketing by streamlining various processes.