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We begin our partnership with a thorough discovery session to better understand your vision and goals for our collaboration. Our digital marketing team runs an audience segmentation process, creates usage scenarios, and defines website personas to ensure that your website’s design and content are aligned with your target audience.
Our content team works together with our SEO specialists on creating and optimizing the ideal copy to engage and captivate readers, driving them toward conversion. Meanwhile, our website designers and developers get to work creating wireframes and crafting aesthetically pleasing, personalized, integrated websites that provide an enjoyable user experience, and, most importantly, help partners meet their business goals. Turn to inSegment the next time you need a website that reflects your company’s success.
Because of the results of each the first websites inSegment created for us, we have chosen to work within inSegment again and again.
inSegment’s all-hands-on-deck approach has brought new thinking — new thinking about the strategy for our digital presence (website redesign, SEO) and, most importantly, how to position our brand to be relevant across multiple touchpoints, both on and offline.
With the goal of creating an end-user-friendly website where ordering products would be an easy, enjoyable, as well as educational experience for our customers, inSegment effortlessly made sure to meet all these standards and then some
We love the look of our new website, absolutely love it. We get a lot of compliments on it; it’s functional, it’s easy to navigate, and definitely easy for us to manage.
We’re seeing a lot of good results from the website. And one of the things we hear is how intuitive the website is