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email design practices for b2b marketers

10 Email Design Practices That Every B2B Marketer Should Know and Use

When it comes to ROI and lead generation, email marketing reigns king. According to Campaign Monitor, for every $1 spent on email marketing, $38 are generated in ROI. However, if you fail to capture your audience’s attention quickly, your campaigns are likely to be ignored or deleted. Boost your response rate with these 10 best practices for email design.