Facebook Advertising

Engage the world’s biggest audience

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    We offer our partners the opportunity to run highly tested, custom-tailored ad campaigns, consisting of video ads, image ads, carousel ads, collections ads, slideshow ads, and lead generation ads, engaging up to 2.8 billion monthly active users. Factoring in the possible integrations with other marketing channels, Facebook advertising can be an effective way to reach a broad audience in a targeted manner.

    Here at inSegment, our social media experts craft, test, and refine personalized campaigns, tailored to your needs from the moment we set goals and define your audience together. We then create and post content, track results, and optimize the campaign appropriately. Turn to inSegment for your next Facebook advertising campaign.


    Explore Our Facebook Advertising Services

    Facebook Advertising
    Content Creation

    We create a robust package of Facebook ads, taking advantage of our team’s mastery of various forms of multimedia content. The result is a diverse campaign, designed to engage your target audience – identified by their behaviors, interest, demographics, and more – and drive them toward conversion. The campaigns consist of any combination of video ads, image ads, carousel ads, collections ads, slideshow ads, and lead generation ads, with different ads offering varying benefits and combining to deliver a measurable ROI.

    Facebook Advertising
    A/B Testing

    Following our in-depth market research to identify your target audience and their interests, intent, and behavior, we create several mock-ups and drafts of ads. We conduct thorough A/B testing to ensure the ads we run are optimized, engaging, and speak to your potential clients. Throughout our working relationship, our consistent tracking and reporting enable us to adjust to any changing winds, safeguarding your Facebook ad campaigns from any drop in performance.

    Facebook Advertising

    As part of our overall Facebook advertising strategy, we take advantage of the wealth of information and data amassed throughout the campaigns to target users who have already shown interest in your products or services, or products and services similar to yours. By doing this, we ensure your conversion rate reaches its full potential, driving every potential customer over the line, and making sure no money is left on the table.

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    inSegment has been instrumental in helping us build an effective lead-generating machine. This partnership has improved KPIs across the board.

    Brandon Santos
    Head of Digital, Bombora
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    We are proud to work with brands who change the rules of the game

    How Does Facebook Advertising Work?

    Learn the fundamentals of Meta Business Advertising with our free resources.

    Your comprehensive guide to Facebook advertising

    Learn how to dissect and direct your content in a planned and meaningful way to increase awareness and conversions using our comprehensive guide to Facebook advertising.